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	<title>ADTELLIGENCE PR 2.0 – aka Future Web Strategy &#187; internet</title>
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	<link>http://www.adtelligence.de/en/blog/</link>
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		<title>Vint Cerf looks ahead &#8211; What&#8217;s Next with the Internet</title>
		<link>http://www.adtelligence.de/en/blog/2010/01/30/vint-cerf-looks-ahead-whats-next-with-the-internet/</link>
		<comments>http://www.adtelligence.de/en/blog/2010/01/30/vint-cerf-looks-ahead-whats-next-with-the-internet/#comments</comments>
		<pubDate>Sat, 30 Jan 2010 19:21:03 +0000</pubDate>
		<dc:creator>michael-altendorf</dc:creator>
				<category><![CDATA[web 2.0 strategy]]></category>
		<category><![CDATA[churchill club]]></category>
		<category><![CDATA[future web strategy]]></category>
		<category><![CDATA[google evangelist]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[vint cerf]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://www.adtelligence.de/en/blog/2010/01/30/vint-cerf-looks-ahead-whats-next-with-the-internet/</guid>
		<description><![CDATA[The famous internet pioneer and on of the &#8220;fathers of the internet&#8221; Vint Cerf talks about the upcoming trends. This is brand new from January 2010

PS: There are several more videos at the churchill club youtube channel
http://www.youtube.com/ChurchillClub#p/f
e.g. from Facebook, Michael Dell, Larry Ellison and many more.
On Google Video you find several more videos where Vint [...]]]></description>
			<content:encoded><![CDATA[<p>The famous internet pioneer and on of the &#8220;fathers of the internet&#8221; Vint Cerf talks about the upcoming trends. This is brand new from January 2010</p>
<p><object style="width: 425px; height: 344px;" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="100" height="100" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/OWev5BDZzrI" /><param name="allowfullscreen" value="true" /><embed style="width: 425px; height: 344px;" type="application/x-shockwave-flash" width="100" height="100" src="http://www.youtube.com/v/OWev5BDZzrI" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p>PS: There are several more videos at the churchill club youtube channel<br />
http://www.youtube.com/ChurchillClub#p/f<br />
e.g. from Facebook, Michael Dell, Larry Ellison and many more.</p>
<p>On Google Video you find several more videos where Vint explains the world.</p>
]]></content:encoded>
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		<item>
		<title>Mary Meeker on Economics &amp; Internet Trends</title>
		<link>http://www.adtelligence.de/en/blog/2010/01/10/mary-meeker-on-economics-internet-trends/</link>
		<comments>http://www.adtelligence.de/en/blog/2010/01/10/mary-meeker-on-economics-internet-trends/#comments</comments>
		<pubDate>Sun, 10 Jan 2010 14:53:40 +0000</pubDate>
		<dc:creator>michael-altendorf</dc:creator>
				<category><![CDATA[web 2.0 strategy]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[economics]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[mary meeker]]></category>
		<category><![CDATA[mary meeker mobile internet report]]></category>
		<category><![CDATA[mobile future]]></category>
		<category><![CDATA[trend]]></category>
		<category><![CDATA[web 2.0 summit]]></category>

		<guid isPermaLink="false">http://www.adtelligence.de/en/blog/2010/01/10/mary-meeker-on-economics-internet-trends/</guid>
		<description><![CDATA[from Web 2.0 Summit 2009

Slidest:
Mary Meeker&#8217;s Internet Presentation 2009 
More on Mary Meeker at Morgan Stanley:
http://www.morganstanley.com/institutional/techresearch/index.html?page=research
 
Especially there is a  new mobile report:
The Mobile Internet Report 	
]]></description>
			<content:encoded><![CDATA[<p>from Web 2.0 Summit 2009</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/SyZuoDIVXBQ&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=de_DE&amp;feature=player_embedded&amp;fs=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/SyZuoDIVXBQ&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=de_DE&amp;feature=player_embedded&amp;fs=1" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p>Slidest:</p>
<p><a style="margin: 12px auto 6px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block; text-decoration: underline;" title="View Mary Meeker's Internet Presentation 2009 on Scribd" href="http://www.scribd.com/doc/21365349/Mary-Meeker-s-Internet-Presentation-2009">Mary Meeker&#8217;s Internet Presentation 2009</a> <object id="doc_103484433420901" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="100%" height="500" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="name" value="doc_103484433420901" /><param name="align" value="middle" /><param name="quality" value="high" /><param name="play" value="true" /><param name="loop" value="true" /><param name="scale" value="showall" /><param name="wmode" value="opaque" /><param name="devicefont" value="false" /><param name="bgcolor" value="#ffffff" /><param name="menu" value="true" /><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="mode" value="list" /><param name="src" value="http://d1.scribdassets.com/ScribdViewer.swf?document_id=21365349&amp;access_key=key-1wgoln39gfaz714k5y1o&amp;page=1&amp;version=1&amp;viewMode=list" /><param name="allowfullscreen" value="true" /><embed id="doc_103484433420901" type="application/x-shockwave-flash" width="100%" height="500" src="http://d1.scribdassets.com/ScribdViewer.swf?document_id=21365349&amp;access_key=key-1wgoln39gfaz714k5y1o&amp;page=1&amp;version=1&amp;viewMode=list" allowfullscreen="true" quality="high" play="true" loop="true" scale="showall" wmode="opaque" devicefont="false" bgcolor="#ffffff" align="middle" allowscriptaccess="always" name="doc_103484433420901" mode="list" menu="true"></embed></object></p>
<p>More on Mary Meeker at Morgan Stanley:<br />
<a href="http://www.morganstanley.com/institutional/techresearch/index.html?page=research">http://www.morganstanley.com/institutional/techresearch/index.html?page=research</a></p>
<p> </p>
<p>Especially there is a  new <a href="http://www.morganstanley.com/institutional/techresearch/mobile_internet_report122009.html" target="_blank">mobile report:</a></p>
<p><a title="View The Mobile Internet Report on Scribd" href="http://www.scribd.com/doc/24129386/The-Mobile-Internet-Report" style="margin: 12px auto 6px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block; text-decoration: underline;">The Mobile Internet Report</a> <object codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=9,0,0,0" id="doc_154512486435690" name="doc_154512486435690" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" align="middle"	height="500" width="100%" ><param name="movie"	value="http://d1.scribdassets.com/ScribdViewer.swf?document_id=24129386&#038;access_key=key-1bxekor9b59oytmlxu6u&#038;page=1&#038;version=1&#038;viewMode=list"><param name="quality" value="high"><param name="play" value="true"><param name="loop" value="true"><param name="scale" value="showall"><param name="wmode" value="opaque"><param name="devicefont" value="false"><param name="bgcolor" value="#ffffff"><param name="menu" value="true"><param name="allowFullScreen" value="true"><param name="allowScriptAccess" value="always"><param name="salign" value=""><param name="mode" value="list"><embed src="http://d1.scribdassets.com/ScribdViewer.swf?document_id=24129386&#038;access_key=key-1bxekor9b59oytmlxu6u&#038;page=1&#038;version=1&#038;viewMode=list" quality="high" pluginspage="http://www.macromedia.com/go/getflashplayer" play="true" loop="true" scale="showall" wmode="opaque" devicefont="false" bgcolor="#ffffff" name="doc_154512486435690_object" menu="true" allowfullscreen="true" allowscriptaccess="always" salign="" type="application/x-shockwave-flash" align="middle" mode="list" height="500" width="100%"></embed></object>	</p>
]]></content:encoded>
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		<title>St Gallener Internettag 2009 &#8211; in Zürich</title>
		<link>http://www.adtelligence.de/en/blog/2009/04/30/st-gallener-internettag-2009-in-zurich/</link>
		<comments>http://www.adtelligence.de/en/blog/2009/04/30/st-gallener-internettag-2009-in-zurich/#comments</comments>
		<pubDate>Thu, 30 Apr 2009 10:46:18 +0000</pubDate>
		<dc:creator>Michael Altendorf</dc:creator>
				<category><![CDATA[2009]]></category>
		<category><![CDATA[Allgemein]]></category>
		<category><![CDATA[GDI]]></category>
		<category><![CDATA[Institute for Retail Management]]></category>
		<category><![CDATA[Internettag 2009]]></category>
		<category><![CDATA[ST Gallen]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Rüschlikon]]></category>
		<category><![CDATA[St Gallener Internettag 2009]]></category>
		<category><![CDATA[Uni]]></category>
		<category><![CDATA[Zürich]]></category>

		<guid isPermaLink="false">http://www.adtelligence.de/en/blog/2009/04/30/st-gallener-internettag-2009-in-zurich/</guid>
		<description><![CDATA[Last tuesday I was invited to attend the &#8220;St Gallener Internettag - Die Verschmelzung zweier Handelswelten&#8221; which took place at the Gottfried Duttweiler Institute in Zürich/Rüschlikon. Very nice location with a great view over the city and the lake.

The day was organized by the Retail Management Institute of the university St Gallen. So many Retail and [...]]]></description>
			<content:encoded><![CDATA[<p>Last tuesday I was invited to attend the &#8220;<a href="http://www.google.de/url?sa=U&amp;start=1&amp;q=http://www.internettag.ch/&amp;ei=33P5Sd-EA8XisAbX7Ym1BA&amp;sig2=Q_Vy7K9nn1x5xeBxSsRVGw&amp;usg=AFQjCNEjRpARw-Gqm1gtfMGh69OyYRcgwQ" target="_blank">St Gallener Internettag</a> - Die Verschmelzung zweier Handelswelten&#8221; which took place at the <a href="http://www.google.de/url?sa=U&amp;start=2&amp;q=http://www.gdi.ch/&amp;ei=xnP5SYeLH9eRsAbixtC8BA&amp;sig2=XHn8ERP7iib5V-QRVoW7BA&amp;usg=AFQjCNEa--FYvfh15TA_lV1NnGkCPsWJKg" target="_blank">Gottfried Duttweiler Institute in Zürich/Rüschlikon</a>. Very nice location with a great view over the city and the lake.<br />
<a href="http://www.flickr.com/photos/michaelawayfromhome/3487856507/" title="new really cool GDI building by Michael Altendorf, on Flickr"><img src="http://farm4.static.flickr.com/3405/3487856507_38a84f02c6.jpg" width="500" height="360" alt="new really cool GDI building" /></a></p>
<p>The day was organized by the <a href="www.irm.unisg.ch" target="_blank">Retail Management Institute</a> of the university St Gallen. So many Retail and eCommerce guys attended. IRM also announced a new study where a friend of mine was one of the authors. This retail and eCommerce guys were a completely other audience compared to other conferences, barcamps etc. But several CEOs (Migros, former Metro, LeShop, Amazon and many more) attended.</p>
<p>Major parts of all presentations showed many insights and new aspects. But this none geek but business only audience triggered funny parts in some presentations: A guy from Google explained for example &#8220;how to use adsense&#8221; and that next to the search results there are ads and that is how google makes the money. or about 200 people tried to not fall asleep during a company overview of ricardo.ch (eBay competitor). It was like 5-10 years ago. At least there was no &#8220;This is Web 2.0&#8243; presentation.</p>
<p> <a href="http://www.flickr.com/photos/michaelawayfromhome/3487856609/" title="What is Google AdSense for Dummies or CEOs 2 by Michael Altendorf, on Flickr"><img src="http://farm4.static.flickr.com/3551/3487856609_c276b6f5d0.jpg" width="500" height="375" alt="What is Google AdSense for Dummies or CEOs 2" /></a><br />
 <br />
The presenters showed business models and success factors and that you could make money, although if your are not leading edge in technology. This was very interesting for me .</p>
<p>Google as well as the BMW Head of Digital or the founder of iTaste gave very good hints and predictions of how they see the future of the market. Frog Design (they designed a Mac, Sony WEGA etc) showed some examples of how online and offline could work together.</p>
<p><a href="http://www.flickr.com/photos/michaelawayfromhome/3487856281/" title="Frog Design by Michael Altendorf, on Flickr"><img src="http://farm4.static.flickr.com/3379/3487856281_8a949387b4.jpg" width="500" height="375" alt="Frog Design" /></a><br />
Ralf Kleber the German CEO of Amazon gave a very good overview about how the developed their business model and how to do it right. One of the best presentation of the day. I thought that this what he explained is already common sense (customer is king) but it is not.<br />
<a href="http://www.flickr.com/photos/michaelawayfromhome/3488669814/" title="Amazon Long Tail Business Model by Michael Altendorf, on Flickr"><img src="http://farm4.static.flickr.com/3572/3488669814_d74cd0246c.jpg" width="500" height="285" alt="Amazon Long Tail Business Model" /></a></p>
<p>The major point for me was a really strange comparison between online and offline views of the future.</p>
<p>Some people really are still not believing that we will have a, call it &#8220;internet of things&#8221; or &#8220;ubiouitous internet&#8221; etc in 5-10 years. Sure there are people without internet in the future too and people will still buy some newspapers but the growth of the markets are not offline or in more general: not without innovation.</p>
<p>My Recommendation is to check out <a href="http://www.itaste.com">www.itaste.com</a> very cool word of mouth recommendation page for restaurants and places.</p>
<p> </p>
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		<title>GSB Conference &#8211; What&#039;s the next big Thing? Tim Draper, Tony Perkins &amp; Michael Moe @ Stanford</title>
		<link>http://www.adtelligence.de/en/blog/2009/02/26/gsb-conference-whats-the-next-big-thing-tim-draper-tony-perkins-michael-moe-stanford/</link>
		<comments>http://www.adtelligence.de/en/blog/2009/02/26/gsb-conference-whats-the-next-big-thing-tim-draper-tony-perkins-michael-moe-stanford/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 06:56:06 +0000</pubDate>
		<dc:creator>Michael Altendorf</dc:creator>
				<category><![CDATA[Allgemein]]></category>
		<category><![CDATA[GSB]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[eweek stanford]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[michael moe]]></category>
		<category><![CDATA[the next big thing]]></category>
		<category><![CDATA[tim draper]]></category>
		<category><![CDATA[tony perkins]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[always on]]></category>
		<category><![CDATA[dfj]]></category>
		<category><![CDATA[starbucks]]></category>

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		<description><![CDATA[Today I attended the last event of the Stanford GSB entrepreneurweek (A great thing by the way. This should exist in Germany too):
&#8220;The Next Big Twitter Thing&#8221;: A special presentation of the Entrepreneurial Thought Leaders Lecture Series
 The whole Kresge Auditorium was full:

Here are the speakers:
Tim Draper &#8211; a big Venture Capitalist (Founder and a Managing Director [...]]]></description>
			<content:encoded><![CDATA[<p>Today I attended the last event of the <a href="http://eweek.stanford.edu/2009/0225b.html" target="_blank">Stanford GSB entrepreneurweek</a> (A great thing by the way. This should exist in Germany too):<br />
<strong>&#8220;The Next Big <span style="text-decoration: line-through;">Twitter</span> Thing&#8221;: A special presentation of the Entrepreneurial Thought Leaders Lecture Series</strong></p>
<p> The whole Kresge Auditorium was full:<br />
<a title="DSC02303 by Michael Altendorf, on Flickr" href="http://www.flickr.com/photos/michaelawayfromhome/3310089847/"><img src="http://farm4.static.flickr.com/3476/3310089847_8e1d760694.jpg" alt="DSC02303" width="500" height="375" /></a></p>
<p><strong>Here are the speakers:</strong></p>
<p><a href="http://www.dfj.com/team/TimDraper.shtml" target="_blank">Tim Draper</a> &#8211; a big Venture Capitalist (Founder and a Managing Director of Draper Fisher Jurvetson ) in the Silicon Valley and <a href="http://theriskmaster.blogspot.com/2009/02/here-are-my-top-ten-reasons-start-ups.html" target="_blank">a blogger</a>. His partner Steve spoke yesterday at the <a href="http://www.digital-swimming.com/allgemein/starting-over-panel-discussion-churchill-club-microsoft-in-mountain-view/" target="_blank">ChurchillClub </a>Event. On Tim&#8217;s blog entrepreneurs could get some insights about the life of a VC and what&#8217;s important and what&#8217;s bullshit. I prefered to read <a href="http://blog.guykawasaki.com/" target="_blank">Guy Kawasakis blog </a>on VC but I will give him a chance one page one (of 25 with 500 other blogs on my Netvibes). He also stated to have Tweet Experiences but I couldn&#8217;t find him.</p>
<p><a href="http://www.findingthenextstarbucks.com/michaelmoe.html" target="_blank">Michael Moe</a> &#8211; Blogger and author of <a href="http://www.amazon.com/Finding-the-Next-Starbucks/dp/B0010JWVKW" target="_blank">&#8220;How to find the next Starbucks&#8221;</a></p>
<p>+  Founding Partner, ThinkPanmure, and Author (<em>Finding the Next Starbucks: How to Identify and Invest in the Hot Stocks of Tomorrow</em>)</p>
<p>and <a href="http://www.dfj.com/team/TonyPerkins.shtml" target="_blank">Tony Perkins</a> &#8211; CEO of <a href="http://www.alwayson.goingon.com/" target="_blank">AlwaysOn</a>. Also a blog which I read nearly daily.</p>
<p><strong>From the homepage:</strong><br />
As part of the Entrepreneurship Week closing finale, find out what the hot entrepreneurial opportunities are today and tomorrow, as three of the most forward-looking and insightful thought leaders in Silicon Valley weigh in. They&#8217;ll debate, argue and discuss their way through an analysis of where technology is going and where to start placing your bets<br />
 </p>
<p><a title="GSB Conference -The next big Thing by Michael Altendorf, on Flickr" href="http://www.flickr.com/photos/michaelawayfromhome/3310918014/"><img src="http://farm4.static.flickr.com/3275/3310918014_d16d012489.jpg" alt="GSB Conference -The next big Thing" width="500" height="375" /></a></p>
<p> </p>
<p>Short summary, long version will follow tomorrow!!!</p>
<p>The next big things among other things is:</p>
<p><strong>Definitely the overall No 1. with a current validation of $250 million &#8211; Twitter.com</strong></p>
<p>In my opinion, spoken in Gartner HypeCycle words:</p>
<p>We are on the Peak of Inflated Expectations now. Let&#8217;s remember: 2 years ago, we all had a &#8221;Second life&#8221;. I also wrote my thesis on virtual currency taxation - This was nearly the same Hype as it is with Twitter today. Also every VC or analyst  talked about virtual worlds at this time. Today, only view people are interestd in virtual worlds. But like always:Second Life was the first attempt of Virtual Reality online and many more will follow soon and will arise from the through of Disillusionmnt.</p>
<p>So this could be the way Twitter goes to. But it is not such a highly technical tool and very addictive. So the &#8220;Through of Disillusionment&#8221; could be short. Technical problems we already had last year and seems to be solved.</p>
<p>It is more for fun and to be a wannabe micro celebrity and there for it is great and good for wasting time while wating for the bus and do some viral marketing.</p>
<p>More information:</p>
<p>Facebook will make &#8220;Deals&#8221; to get money in. Hm, this could be perhaps an ad deal in the end!</p>
<p>Youtube and Hotmail are marketing tools for Google and Microsoft. They were not bought to make money but to save marketing costs.</p>
<p>The new generation is called &#8220;The instant messaging generation&#8221; (aka digital natives) &#8211; compared to some years ago 5 of 10 US Top webpages got replaced by Youtube and MySpace etc. (6 out of 10 in Germany)</p>
<p>They were several more things like Green Technologies</p>
<p>Social Learning will be great</p>
<p>Mobile and Video stuff</p>
<p> </p>
<p>Off Topic:</p>
<p>Free Trade was preached &#8211; There was a fear of protection in the room. I share this. Also in Europe there is a new movement for higher market protection. This could also be in a way of supporting domestic companies via money gifts. So they could offer there products cheaper. This makes the downwards spiral also faster.</p>
<p>Tim Draper mentioned: We need more nuclear plants. For me, as a greenenergy, guy: No, you are wrong. We need more innovation pressure to make Green energy more competitive. We do not want more nuclear material for our children. Tim didn&#8217;t get the acid fallout rain from Tschernobyl on his house when he was a child. This could be discussed on a higher level and more differentiated, for sure.</p>
<p> </p>
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		<item>
		<title>Google Internet Evangelist and one of &quot;the fathers of the internet&quot; Vint Cerf talking about the internet</title>
		<link>http://www.adtelligence.de/en/blog/2008/08/02/google-internet-evangelist-vint-cerf-talking-about-the-internet/</link>
		<comments>http://www.adtelligence.de/en/blog/2008/08/02/google-internet-evangelist-vint-cerf-talking-about-the-internet/#comments</comments>
		<pubDate>Sat, 02 Aug 2008 21:01:07 +0000</pubDate>
		<dc:creator>Michael Altendorf</dc:creator>
				<category><![CDATA[future of the internet]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[vint cerf]]></category>
		<category><![CDATA[cerf]]></category>
		<category><![CDATA[evangelist]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[vint]]></category>

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		<description><![CDATA[
That is a very cool video from Vint Cerf on history and future of the internet.
Here you get more information about Vint (the developer of TCP/IP )
http://de.wikipedia.org/wiki/Vinton_G._Cerf
]]></description>
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<p>That is a very cool video from Vint Cerf on history and future of the internet.</p>
<p>Here you get more information about Vint (the developer of TCP/IP )</p>
<p><a href="http://de.wikipedia.org/wiki/Vinton_G._Cerf">http://de.wikipedia.org/wiki/Vinton_G._Cerf</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Great Article on the reasons for success  of social networks and communities</title>
		<link>http://www.adtelligence.de/en/blog/2007/11/28/great-article-on-the-reasons-for-success-of-social-networks-and-communities/</link>
		<comments>http://www.adtelligence.de/en/blog/2007/11/28/great-article-on-the-reasons-for-success-of-social-networks-and-communities/#comments</comments>
		<pubDate>Wed, 28 Nov 2007 09:27:38 +0000</pubDate>
		<dc:creator>Michael Altendorf</dc:creator>
				<category><![CDATA[community]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[geo]]></category>
		<category><![CDATA[local]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[tagging]]></category>
		<category><![CDATA[user]]></category>
		<category><![CDATA[user generated content]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://www.adtelligence.de/en/blog/2007/11/28/great-article-on-the-reasons-for-success-of-social-networks-and-communities/</guid>
		<description><![CDATA[The author had hard lessons to learn to write this article:
An Important Lesson About Grassroots Media
I learned &#8212; the hard way &#8212; some truths about grassroots content and online community. This is my attempt at preventing you from going through similar business heartache. By Steve Outing
http://www.editorandpublisher.com/eandp/columns/stopthepresses_display.jsp?vnu_content_id=1003677395
Thanks Nate for the recommendation
http://nathanaels.livejournal.com/
]]></description>
			<content:encoded><![CDATA[<p>The author had hard lessons to learn to write this article:</p>
<p><font size="2"><font face="Arial"><strong>An Important Lesson About Grassroots Media</strong><br />
<em>I learned &#8212; the hard way &#8212; some truths about grassroots content and online community. This is my attempt at preventing you from going through similar business heartache.</em> </font></font><font size="2"><font face="Arial"><font size="+0">By Steve Outing</font></p>
<p></font></font><a href="http://www.editorandpublisher.com/eandp/columns/stopthepresses_display.jsp?vnu_content_id=1003677395">http://www.editorandpublisher.com/eandp/columns/stopthepresses_display.jsp?vnu_content_id=1003677395</a></p>
<p>Thanks Nate for the recommendation</p>
<p><a href="http://nathanaels.livejournal.com/">http://nathanaels.livejournal.com/</a></p>
]]></content:encoded>
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		<item>
		<title>Internet economics and business models for the future</title>
		<link>http://www.adtelligence.de/en/blog/2007/11/23/internet-economics-and-business-models-for-the-future/</link>
		<comments>http://www.adtelligence.de/en/blog/2007/11/23/internet-economics-and-business-models-for-the-future/#comments</comments>
		<pubDate>Fri, 23 Nov 2007 11:27:46 +0000</pubDate>
		<dc:creator>Michael Altendorf</dc:creator>
				<category><![CDATA[business models]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[industry]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[micropayment]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[internet economy]]></category>
		<category><![CDATA[model]]></category>
		<category><![CDATA[service]]></category>
		<category><![CDATA[traditional]]></category>

		<guid isPermaLink="false">http://www.adtelligence.de/en/blog/2007/11/23/internet-economics-and-business-models-for-the-future/</guid>
		<description><![CDATA[Techdirt
http://techdirt.com/articles/20071121/083858.shtml
and J. Lanier
http://www.nytimes.com/2007/11/20/opinion/20lanier.html?_r=2&#38;ref=opinion&#38;oref=slogin&#38;oref=slogin
 from New York Times talk about internet strategy and how to create revenue in the web.
There is a trade off between generating revenues with free content and ads  on the one side, and on the other side micropayment which are on the radar since years but are still not established.
In my opinion micropayments are not [...]]]></description>
			<content:encoded><![CDATA[<p>Techdirt</p>
<p><a href="http://techdirt.com/articles/20071121/083858.shtml">http://techdirt.com/articles/20071121/083858.shtml</a></p>
<p>and J. Lanier</p>
<p><a href="http://www.nytimes.com/2007/11/20/opinion/20lanier.html?_r=2&amp;ref=opinion&amp;oref=slogin&amp;oref=slogin">http://www.nytimes.com/2007/11/20/opinion/20lanier.html?_r=2&amp;ref=opinion&amp;oref=slogin&amp;oref=slogin</a></p>
<p> from New York Times talk about internet strategy and how to create revenue in the web.</p>
<p>There is a trade off between generating revenues with free content and ads  on the one side, and on the other side micropayment which are on the radar since years but are still not established.</p>
<p>In my opinion micropayments are not going to succeed in the end due to the several possibilities getting free content on the web. Also if all companies start introducing micropayments for the offering or in general for information it would be everytime an attraction for a vendor to deviate from this position and building a monopoly in a market niche with free ad based business model.</p>
<p>So if ad based models for virtual content is the future all real products should get more expensive. You can see this in music business. Since napster started 10 years ago the revenues from selling cds break down and so the price for attending a concert increases every year. Also DRM is no final solution. As you could see Amazon uses this to attack itunes etc. with lower prices and without DRM.</p>
<p>If this art of acting in the business is comparable to other solution we are going to see increasing prices for real products in the future. The revenue from these products are athwart subventions for the freee information in the net due to the thing, that the costs of marketing in the web and so the free web inforamtion have to be paid with this revenues. So there is a significant dependancen between survival of the internet companies which offer free content and traditional business. Also consulting companies, and in general, service companies could benefit because they are not directly involved in this business and could create higher margins with lower costs of prodcution and selling their products. Enough for the morning. Time for lunch&#8230;</p>
]]></content:encoded>
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